Many of our distinguished marketing research consultants are thought leaders featured at the research industry's most prestigious conferences. Their various articles have been published around the globe. Working with the largest and most successful companies in the world, we continue to develop some of the most powerful, advanced research methods being applied in the industry today. Maritz has deep marketing research expertise in the automotive, financial services, hospitality, information technology, and retail industries. Our subject matter experts' articles have been published around the globe.
As Director of Marketing Sciences for the Hospitality and Integrated sectors, I am the chief methodologist for research projects and I lead a team of Marketing Scientists. My role includes research design, statistical analysis, training, and application development of new statistical techniques.
I work with clients to understand their research and business needs, allowing Maritz to design research programs that help clients achieve their business objectives. I also work closely with the Maritz research teams to identify critical insights and present them in an effective way that clients can understand and implement to have a positive impact on their business.
As Vice President, Customer Experience & Loyalty, I am responsible for helping Maritz clients develop and/or improve their customer and employee measurement strategies. I serve as an internal consultant to sector leaders and account managers and as an external consultant to clients. I help Maritz integrate research solutions with its other products and services to help clients reach their business goals.
As a Senior Director, Strategic Consulting in the Financial Services Research Group, I apply my 30 years of marketing research experience in the Financial Services industry to bring an industry perspective to research studies. I collaborate with teams, ensuring that research is designed to produce actionable insights that address our clients’ underlying business problems and provide a solid foundation for recommendations.
In my position, we’re always working on newer and better ways to get better information from survey research respondents. This includes work on measurement methods, experimental designs and analytical models, and on various combinations thereof.
I provide research design consultation to clients, oversee the development of new research capabilities, facilitate the continuous improvement of existing studies, and manage Maritz’ internal automotive studies. I also am leading Maritz Research’s Voice of the Customer Integration efforts.
I am responsible for developing and deploying client driven products and services for Maritz Research and managing a team of sector specific and functional subject matter experts. These include standard product offerings in customer experience trackers, a standardized reporting interface, data integration, and linkage approaches.
While my primary focus is within the Maritz Research hospitality sector, a great deal of my work has focused on the integration of brand values, employee engagement, and customer experience. As a result, I work with many Fortune 500 companies, across a variety of sectors, to translate research findings into actionable solutions with the goal of driving organizational growth and profitability. In addition to my client work, I serve as an internal consultant for the design and execution of many of Maritz’ various research initiatives.
As Senior Director of Marketing Sciences, I am responsible for overseeing several other Directors of Marketing Science. I give them support when needed. I am also responsible for training and for application development of new statistical techniques.
As Retail Strategist, I focus on developing and delivering optimal research solutions to move our clients’ business strategy forward.
I consult with our clients to develop more effective studies, provide actionable insights and, ultimately, a blueprint for linking their “Voice of the Customer (and Employee)” insights with operational metrics and business results.
In my role as Director of Marketing Sciences for Financial Services, I mainly provide consultation on the design of prospective research projects, including methodology, sampling, and questioning. In addition, my team and I support financial client projects with analytical support like modeling and other multivariate statistics.
I assist clients in the banking and insurance industries to better analyze research results in order to provide more actionable recommendations, resulting in positive revenue consequences.
I’m responsible for our Fieldwork Services Group at Maritz Research which is comprised of teams of people who collect feedback on behalf of our clients through live and automated telephone, online, mobile, and mail surveys. Our Fieldwork Technology team is responsible for the programming of surveys for use in telephone survey centers and the web.
I provide basic research and development support for the Marketing Sciences Division (MSD) across multiple sectors. Currently, I serve as the MSD liaison for customer integration research; the goal of this effort is to seamlessly merge multiple research tracks into a unified and synergistic view to provide added client insights such as establishing linkages.
I provide research design consultation to automotive clients, both with ongoing tracking programs as well as new research opportunities for both tracking studies and custom research projects. I also produce research on automotive topics that is available to clients through Maritz’ online Research Forum, and am on Maritz Research Leadership Council which develops Maritz’ points of view on various research topics across sectors.
I currently work in the Retail/Technology sector supporting our larger west coast clients. My role as Director of Marketing Sciences is to provide thought leadership in the design of new studies, consult on analytic techniques, and ensure that quantitative projects meet the needs of our clients. I work closely with the Research team and Subject Matter Experts to help ensure that project results are insightful, meaningful, and relevant to the client’s business.
As Vice President, I have general management responsibility for the Virtual Customers division including business planning and financial management. I am also responsible for all operational aspects of the Virtual Customers Division, including both the professional management staff and field operations staff.
As Senior Vice President, I provide a wide range of technology and program management support for all Customer Experience tracking programs within Maritz Research. I manage the technology roadmap for Maritz’ Research business, leveraging resources globally across all locations of expertise including Hamburg, London, Chicago, Minneapolis, St. Louis, Detroit and Maumee, Ohio.
