What are you currently working on?
I am responsible for helping Maritz clients develop and/or improve their customer and employee measurement strategies. I serve as an internal consultant to sector leaders and account managers and as an external consultant to clients. I help Maritz integrate research solutions with its other products and services to help clients reach their business goals.
What were you doing prior to joining Maritz Research?
Prior to joining Maritz, I was Senior Vice President at Burke Marketing Research, from 1988-2004. While at Burke, I directed both the customer satisfaction measurement and linkage/integration services practices, and also developed and conducted multiple seminars for the Burke Institute. Prior to Burke, I was Director of Marketing Sciences at Walker:CSM from 1985-1988. I also was a member of the Board of Examiners for the Malcolm Baldrige National Quality Award from 1993-1995 and served on the Alumni Board of Examiners for the Baldrige Award from 1999-2000.
What do you like about working at Maritz Research?
I have spent the past 27 years focusing on customer experience and loyalty research, and at Maritz Research, I find myself surrounded by colleagues who share a passion for this practice area. This passion manifests itself everyday at Maritz, and it is a pleasure to be part of it.